We make brands worth playing with.
brainylab is a creative technology studio in Ljubljana. We design and build gamified experiences, AI agents and loyalty programs that help marketing teams engage people, and turn that engagement into conversions.
Nobody wants your ad, but everybody loves to play.
That is the whole studio in two sentences. Give people something worth their time, and they give you their attention, their answers and their trust.
Three rules we work by.
Brands we work with.
From national retailers to pharma in more than ten markets.
Recognised by the industry.
Our work has earned a couple of awards and mentions.
brainylab, d.o.o.
1231 Ljubljana, Slovenia
About us.
Who is behind brainylab?
brainylab was founded by Blaž Pregelj, who has worked in digital for more than 20 years across AI strategy, solution architecture and development. The team of designers and developers builds gamification and AI products for brands in retail, FMCG, insurance, pharma, telco and automotive.
Where is brainylab based?
In Ljubljana, Slovenia. All client data is hosted in the EU.
Has brainylab won awards?
Our work has been recognised at InOrbit, Websi, SOF, Diggit and Sempl.
Rather talk it
through?
- 01 · MEETWe take you through the process and answer your questions.
- 02 · IDEASYou leave with clear directions for your brand.
- 03 · PLANA tailored plan lands within 24 hours.







