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Digital safety kids come back to.
ClientA1 Slovenia
PartnerDigital School
Market
Slovenia
SloveniaBuiltSpletne brihte, a gamified learning platform
10,500active participants in less than a year
53%of them created a profile
12:15average time on the platform
Active participants are users who earned at least 600 points, across all three audiences.
Case overview
Overview
Spletne brihte is a gamified learning platform we built for A1 Slovenia, together with Digital School. It teaches cyber security, online safety, digital tools and artificial intelligence.
The goal
A hub that kids enjoy, parents find useful and teachers see as a helpful tool for the classroom.
The first-year target: at least 10,000 kids, parents and teachers learning about modern technology, AI and cyber security.
The constraints
Motivate repeat learning without feeling childish or manipulative. Work for three audiences. Stay easy to manage and grow with new content formats over time. And integrate with the A1 domain system.
The result
10,500 active participants in under a year, against a first-year target of 10,000.
So far
They kept playing. And kept learning.
20,674badges earned by registered users
8,739,675points collected
14,566accounts created
Built to come back to.
Clear progression and feedback loops bring users back. The CMS and analytics let the team publish, iterate and track without friction.
Every device
The same platform, anywhere
Spletne brihte runs on laptop, tablet and phone, at home and in the classroom.
Profile
Pick an avatar
Players choose an avatar and create a profile to keep their points and badges.
Challenges
Pick a planet
Each planet holds its own games and quizzes. Play, earn points and move on.
Games
A library of games
Detective, coding and password games, each with its playing time and the points it can earn.
Games
Lovec na gesla
Every game opens with a short brief: what you will learn, how long it takes and how many points you can win.
Games
Digitalni čuvaj
A game about strong passwords: players decide what makes a password hard to guess.
Quizzes and tests
Spot the online scam
Learn what phishing is, then prove it by spotting a scam message in a test.
Progress
Points, levels and badges
A path of levels and a wall of badges show kids how far they have come and what to unlock next.
Four pillars.
A modern, interactive platform that is secure, scalable and simple to use.
Many mechanics
Blogs, quizzes, games, tests and feedback modules.
Gamification layer
Points, badges, levels, rewards and feedback.
Segmentation
Content tailored to kids aged 8 to 14, their parents and teachers.
CMS + analytics
Easy publishing, performance tracking and several admin role types.
What we did.
Seven services, from the first wireframe to ongoing feature updates.
- UX and information architecture
- Wireframes and gamification system design
- UI design and interactive prototyping
- Full-stack web development
- CMS and analytics
- Sound design for game interactions
- Hosting, maintenance and feature updates
We work with Blaž Pregelj and the brainylab team on the Spletne Brihte project, where they are the engine and the brains on the technical side and take care of the technical delivery. They are a pleasure to work with: exceptionally creative, technically polished and reliable. Everything we agree on, they deliver flawlessly and on schedule. I gladly recommend brainylab to anyone looking for a top-tier technical partner!
More work.
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