Gamification marketing case studies.
Every case shows the goal, what we built and what it delivered. The numbers come from first-party platform analytics, not estimates.
All case studies
Argeta: an ecosystem for every fan
Games for kids, quizzes for adults and AI at festivals abroad, all feeding one consented data base.
Citroën: strategic lead-gen quizzes
Five quizzes and a brand game, one for each audience in the car buying journey.
Sava Insurance: a year of play with Ava
An offline game book with mini web apps that built a real bond with young families.
Pharma client: escape room for healthcare pros
Clinical learning that plays like an escape room, in local languages.
Lidl Slovenia: Lidl Games
Gamification that converted segmented leads and kept the No.1 brand closeness spot.
A1 Slovenia: Spletne brihte
A gamified learning platform for digital safety that kids return to.
University of Ljubljana: CJVT Igre
Five daily word games that make the Slovene language a habit.
Donat: knowledge quiz
A product trivia quiz that teaches while it collects subscribers.
CGP: brand and website system
Brand redesign and a multilingual website with a custom CMS.
Riko Ribnica: B2B portal
A multi-language web system with a portal for business partners.
In our clients’ words.
They are a pleasure to work with: exceptionally creative, technically polished and reliable. Everything we agree on, they deliver flawlessly and on schedule.
Their creative and copywriting add the finishing touch that brings a project to life in a special, different way. The quiz brought us key new users we had not reached with other marketing tactics, and the wheel of fortune created real engagement with our target audience.
brainylab is a partner that doesn’t wait for a brief; they think alongside us. They are proactive, reliable and they know how to listen. What sets them apart is their creativity, responsiveness and ability to turn ideas quickly into concrete, high-quality solutions that deliver results.
The brainylab team is reliable, precise and resourceful, and always carefully delivers what was agreed. What I value most in our collaboration is the room for constructive debate, along with their feedback and suggestions for improvement.
A great, energetic team, full of knowledge in AI and gamification. I love brainstorming with them and working through my challenges, because together we always come up with something juicy and interesting.
brainylab is a reliable partner that embraces every creative challenge. Before starting execution, they dig into the specs from every angle, flag potential complications, and suggest improvements. It’s a pleasure to work with such a competent, professional team. The good energy they bring to every project is just a bonus!
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