One visit is a visit. A loop is loyalty. We build daily challenges, seasonal calendars and loyalty platforms that bring your audience back and collect better data each time they return.
Data from brainylab platform analytics.
Your campaigns create spikes. Traffic arrives, the campaign ends and the audience leaves. Next quarter you pay to reach the same people again. Social channels rent you that attention. When you stop posting or paying, it stops.
Four steps to a loop people keep coming back to. Every return starts it again.
Daily, weekly or seasonal. The rhythm decides the mechanic.
Each visit unlocks something: a door in a calendar, a new challenge, a reward.
Points, streaks and levels give people a goal to reach.
Every return adds preferences and behaviour to a consented first-party profile. The audience stays yours after the campaign.
Seasonal, always on or built for the long run. Each one runs on the same Gamification Engine, so mechanics and data carry over.
An advent calendar or seasonal challenge with a daily reason to return.
Calendars and light daily mechanics feel simple. And each day only lasts a day.
Brings people back daily, compounds first-party data and builds an emotional connection.
Daily, for the length of the season. Simple, and urgent: today only.
Argeta Advent Calendar, Lidl Games
New games or quiz editions on the same Gamification Engine, released through the year.
Your audience starts waiting for the next one.
Engages your existing traffic and segments visitors by their answers, edition after edition.
Through the year, one edition after another.
Lidl quiz series
Profiles, progression and rewards connected to sales.
People see and generate progress, build their identity and have a goal to reach.
Drives repeat visits and habits, generates rich data and keeps your brand top of mind.
Always on, driven by progress and new content.
Sava Azimut, A1 Spletne brihte, pharma escape room
8 quizzes and games across audience segments, distributed on Lidl's website and social channels.
A daily festive loop for Argeta fans: one door a day, one reason a day to come back.
An internal platform built around company values and progression.
Visit frequency, completion, preferences and opt-ins. All consented and stored in the EU.
How often people return, and how long the habit holds.
Who finishes today's challenge, and where people stop.
What people choose and answer, added to the profile with every visit.
Consented contacts you own, stored on EU servers.
The products we combine for this goal, all on one Gamification Engine.
Prizes, rules, receipts and reuse. The things retail and HR teams ask us first.
With a rhythm. Each visit unlocks something new: a door in an advent calendar, a daily challenge or the next level. Progress, streaks and rewards give people a reason to return on their own.
Every return adds preferences and behaviour to a consented first-party profile, so the audience stays yours after the campaign.
It depends on the rhythm you choose. Daily calendars give a reason to return every day of the campaign. Platforms rely on progress and new content.
Yes, by tying the prize to your product and the entry to real engagement. Daily prizes, leaderboards and prize draws are built in.
We set the rules so the people who win are the people you want as customers: prizes that only your customers value, and entries that require finishing the game rather than just registering.
Yes. Players upload a photo of their receipt, the system reads it automatically, and valid entries go into the game or the draw.
These campaigns always include an admin panel for manual review, because a share of receipts (typically 3–7%) cannot be read reliably by any OCR system. Fraud checks such as duplicate-image detection are included too.
Your brand is the organiser of the prize game, so the official rules and the legal consent wording are yours. We build the consent flow, the entry logic and the draw mechanics, and give you a checklist of what your legal team needs to approve.
The game does not go live until the rules are signed off.
Yes. The Gamification Engine keeps the mechanics, the player profiles and the data. You change content and design for the next season instead of starting again.
Yes, for partners, distributors and staff. Sava Insurance runs Azimut, an internal platform built around company values and progression, on the same Gamification Engine.